Cre8tive Mojo Talks Surviving as a Business Owner through COVID-19 pandemic (Part 2)

IF you have been in business long enough, then you know it will NEVER be all peaches. Actually, that is the FIRST thing to accept--shit will hit the fan, and you will need to think on your feet to get out of it. IT IS SURVIVAL-MODE. The ability to take risks or think on your feet. Most people wont admit it, but it's true. We are on edge, at times and that feeling ---it's a rush. There are people that need that and then, there are other's that-don't. They value the peace that a business can bring once it is making money---the whole peace of building something solid that could probably last you generations---Let's hope.

THERE are two types of people---WHICH one are you? IF you are the thrill seeking survival mode business owner----You will constantly be looking for the next business high--taking maybe way to over the top risks and then crashing and burning or riding it out like a rockstar into the moon!

If you are the Safe-Mode business owner---Over the top risks do not entice you. You will start small, build slow, take little calculated risk--and most likely bore your clients to death until a bigger more exciting fish comes along and eats you--or you will last generations long & become the ultimate GO TO with a s tried and test business model that is gold.

So--which business owner survives a pandemic, you ask?

BOTH---the survival mode business owner decides to take a RISK during a pandemic----WHICH pays off really well in the long run.

A safe mode business owner scales back during the pandemic--does what is absolutely needed to get through---holds on for dear life---and get's by keep most things the safe but limiting time and resources so there is still a profit.

NOW, the ultimate question.....What the fuck do I do?

I can not answer that. I am not here to answer that question for you.

All I can say is decide. THIS is not a time to hold back. IF you are one or the other type of business owner----decide and make a plan. IT might take a little bit of both---scaling back & taking a risk....because LET'S FACE IS -- "New Normal" means you need to risk something to adjust & it will pay off. There is a lot of opportunity for less prices to start better what you already have, or to add on something to keep things still exciting or to start all over and do something new. Yet, decide & don't hold back.

stay safe

-Cre8tive Mojo